Connect by JBRH Open Connect

DLT registration in India

In India, commercial SMS may only be sent by a registered sender using a registered header and a registered template. Those three registrations are made with the telecom operators, not inside Connect. Connect holds the registration data you have been granted so that messages can be composed against it; it cannot grant, accelerate or stand in for the registration itself, and it cannot send SMS on the live carrier in any case.

Status
Foundation In development What this means
Audience
both
Channels
sms
In the app
#/dlt, #/calls
Last verified
Product version
6.3.2

What DLT is, in one paragraph#

DLT is the registry Indian telecom operators run for commercial messaging. Rather than letting any sender push any text to any subscriber, the operators require the sending business to be registered as an entity, the sender identifier that appears on the handset to be registered as a header, and the wording of each message to be registered as a template. Traffic that does not match a registration is rejected by the operator, before any question of the recipient's preferences arises.

None of that is Connect's rule and none of it can be waived by a setting here. It is the reason a business can have a working provider, a working integration and still not be able to send a single message in India.

The three registrations#

Entity registration
The business itself, registered with the operator's DLT platform against its legal identity. Everything else hangs off this; without it there is nothing to attach a header to.
Header registration
The sender identifier a recipient sees instead of a phone number. Headers are registered per entity and are usually tied to the kind of traffic they carry — transactional messages and promotional messages are not interchangeable.
Template registration
The wording, with the variable parts marked. A message is matched against its template at send time by the operator, so text that drifts from what was registered is not delivered.

The order matters: entity, then header, then template. A business that writes its message copy first often finds it has to write it again, because a template is registered against a header that is registered against an entity, and the constraints flow downwards. Preparing for DLT, end to end is the sequence set out as a workflow, including what to gather before starting.

What Connect stores and what it does not#

PartBelongs toWhat Connect does with it
Entity registrationThe business, with the operatorsRecords that it exists; cannot obtain it
Header (sender ID)The operators, granted to the entityStores the granted header for composing against
TemplatesThe operators, granted per headerStores the registered wording and its variables
Consent and opt-outThe business, enforced hereSuppression and block:sms directives, checked at the send boundary
Actual deliveryThe provider and the operatorNothing on the live carrier, which carries no SMS

What this means for a workspace outside India#

DLT is specific to Indian telecom regulation. A workspace sending elsewhere has no DLT step, but almost always has an equivalent set of local rules about sender identity, consent and content that live outside Connect in the same way. The general shape holds: the provider decides whether a message can physically be carried, the regulator decides whether it may be, and Connect enforces the part that is genuinely its own — who has asked not to be contacted.

It is worth restating the ceiling under all of this. Even a fully registered entity with approved headers and templates cannot send SMS through the carrier on the live account, because that carrier carries no SMS traffic. DLT readiness and provider capability are two separate conditions, and both are currently unmet for outbound text.

Questions#

Can Connect register my business on DLT?

No. Registration is an application a business makes to the telecom operators, with its own identity documents and its own review. Connect stores the result so that composing against an approved header and template is possible; it has no privileged route into that process and does not claim one.

Do I need DLT to receive SMS?

The registrations described here govern commercial sending. Receiving, deduplicating, attaching a message to a person and honouring an opt-out are the parts of the channel that work today, and they are not what DLT gates.

What happens if a message does not match its template?

The operator rejects it. That is why the registered wording is stored with its variable parts marked rather than as free text — a message assembled outside the template is not a message that arrives late, it is one that never arrives.